Take for a
test drive

Learn how dealerships use to:

  • Build trust from the start
  • Keep buyers engaged
  • Provide superior service

Video allows you to connect with your leads, start building relationships, and stand out from your competition
from the very beginning.


of a message is retained when watched in a video compared to just 10% when reading it in text.


increase in click-through rates when you have a video within an email.

Introduce and impress, instantly

Make a good first impression from the moment they open your email. Respond to internet leads with a video email or text introducing yourself and your dealership.

Build trust from the start

Introduce and impress, instantly

Make a good first impression from the moment they open your email. Respond to internet leads with a video email or text introducing yourself and your dealership.

Beat out the competition

Don’t send the same generic lead responses that other dealerships are sending. Stand out in the inbox and prove your value.

Record vehicle walk-arounds

Offer customers a 360 ̊ video of a particular vehicle, highlighting special features, color and condition.

Keep buyers engaged

Eliminate no-shows

Notify your leads with personalized video email and let them know you’re looking forward to their upcoming appointment.

Invite “be-backs” back

Get your “be-backs” to come back. Send a customized follow-up to unsold leads, get them back in the door, and regain their business. Use‘s integration with iPacket to record, send and track directly from your vehicle presentation platform.

Build customer confidence

Go the extra mile and provide excellent customer service by sending thoughtful video emails throughout their entire buying process.

Provide superior service

Provide superior service

Provide proof

Eliminate the doubt surrounding service repairs. Use video to build trust and transparency with verified, recommended repairs

Send service reminders

Get a jump on future service appointments with video reminders.

Earn more business

Excellent service will keep people coming back. Send video emails expressing your gratitude to maintain their business and generate customer referrals. Bring in-active back into the fold and keep them there with Codirect.

How To Use Video Email With Automotive Customers


After Hours

“Hello! I’m (name). Thanks for contacting us here at (dealership name). You have reached us after hours. One of our sales consultants will be in touch with you as soon as we return. We are looking forward to helping you with your vehicle purchase.”

First Response

“Hello there, my name is (name) and I’m the Sales Manager here at (dealership name). I wanted to send you a video to introduce myself and thank you for putting us on your shopping list. (dealership) has proudly served the (city/town) community for (#) years. We look forward to serving you as well, and feel confident that we can assist you in finding the perfect vehicle for your needs. You can reach me directly at the number above (points above) or by calling the store at (phone number). We look forward to welcoming you to the dealership. See you soon!”

First Response

Day 3, 5, 7 Follow Up

“Hello my name is (name), General Manager at (dealership name). I wanted to personally reach out to you to offer my assistance. I want to ensure you have received all of the information you need regarding your recent inquiry. If there is anything my team or I can do to assist you, please reach out to us at the number above. We are here to help you in any way that we can. Thanks! We’ll talk to you soon.”

Appointment Confirmation

“Hey there! This is (name), General Manager at (dealership). I wanted to confirm your appointment for today. We have your keys and your vehicle is all gassed up and waiting for you! If you have any questions beforehand, feel free to call us. We can’t wait to see you!”

Appointment Confirmation

Unsold Showroom Visit

“Hello, this is (name), General Manager here at (dealership). I wanted to take the time to send you a video, thank you for your recent visit at our store. You are in great hands with your sales representative. If there is anything I can do to help make your purchasing process easier, do not hesitate to reach out. We are here for you and look forward to helping you in your search for your perfect vehicle.”

Sold Vehicle Thank You

“Hello, this is (name), the General Manager at (dealership). I wanted to take a moment to send you this video, and personally thank you for your business and congratulate you on the purchase of your new vehicle! I hope you had a great experience while you were here. We will continue to take excellent care of you and your vehicle when you return for service. Have a great day and, again, thank you for your business.”

Sold Vehicle Thank You